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What is a key feature of Cvent's check-in process?

  1. Social media integration

  2. Real-time access verification

  3. Budget tracking

  4. Lead retrieval

The correct answer is: Real-time access verification

Real-time access verification is a key feature of Cvent's check-in process, as it ensures that registrants can be checked in efficiently and accurately at an event. This feature allows event organizers to quickly validate attendee credentials as they arrive, either via QR codes, barcodes, or manual entry. With real-time access verification, organizers can manage attendance on-site seamlessly, reducing wait times and improving the overall attendee experience. Additionally, having instant verification helps maintain security and control over who enters the event, preventing unauthorized access and ensuring that only registered individuals are present. The other options pertain to different functionalities that serve other purposes within the Cvent platform. Social media integration focuses on enhancing marketing efforts and attendee engagement through social channels. Budget tracking is essential for financial management of events but is not a feature related to the check-in process itself. Lead retrieval is useful for gathering information about potential customers at events, but it does not directly relate to the check-in functionality.